Category: USA Marketing

Who Are Specialized 3PL (Third Party Logistics) Partners? First, what does 3PL mean? 3PL stands for third party logistics and is a company that provides B2C (business to consumer) and/or B2B (business to business) inbound/outbound product handling, storage and freight forwarding services. For example a 3PL partner can receive overseas bulk orders, empty the shipping […]
By: Jim Pettinger Many Canadian entrepreneurs (including your writer) have used this strategy to enter the U.S. market from Canada. While this formula can work, pre-planning always makes sense. That’s why this newsletter attempts to provide information about resources and upcoming events to provide help before preventable, time-delaying and costly issues can occur. In particular, […]
Doing Business in the U.S.A. Successful international business expansion to the United States hinges on thoughtful, well informed pre-planning and reliable cross-border partnerships. Domestic and foreign accountants, immigration and business lawyers, customs brokers and logistics (marketing, warehousing, order fulfillment and distribution) specialists all play key roles in a Canadian company’s export success into the U.S.A. […]
By: Jim Pettinger, President UCanTrade, Inc. For a foreign company entering the U.S. market, setting prices can be a challenge, especially when trying to factor in fluctuating exchange rates. There’s no simple answer, but most companies would do themselves a favor by setting aggressive prices, and then doing the marketing and sales work necessary to […]
Logistics and Marketing More and more a company’s bottom line is impacted by its logistics; all those crucial steps between the inception of a great product/service and actually delivering it to the customer. Close consideration to process will optimize supply chain management and subsequently lower a business’ overall costs. “A well-researched and thoughtful logistics and […]
Canadian companies, start-ups and entrepreneurs who attend this ‘fast-paced’ seminar will learn from cross-border experts how to ‘determine an export strategy’ and ‘understand their responsibilities’ to U.S. government agencies like U.S. Customs and Border Protection and Immigration. Professional veteran cross-border immigration and business lawyers, accountants, customs brokers and logistics providers will guide attendees through the steps of exporting […]